MISSION, VISION & VALUES
At J11 Brazilian Football Academy, our MISSION is to develop young athletes both on and off the field by providing high-quality training based on the renowned Brazilian methodology. We aim to nurture technical skills, tactical understanding, and a deep passion for the game while fostering strong values such as respect, teamwork, and discipline. Our goal is to create a positive and supportive environment where players can grow as individuals, excel in football, and explore academic and professional opportunities through sport.
Our VISION is to become a leading football academy in Canada, recognized for our commitment to excellence in player development and character building. We strive to be a reference in implementing the Brazilian soccer philosophy, helping young athletes reach their full potential—whether in recreational play, competitive leagues, or professional pathways. We also aspire to support student athletes in securing scholarships and pursuing football careers, ensuring they have the necessary tools for success both on and off the pitch.
Our VALUES are based on:
Respect (Respect the soccer game rules, coaches, teammates, opponents and referees).
Teamwork (Player will learn the benefits of working as a team to reach both individual and team goals).
Resilience (Giving up is not an option. You only fail when you quit).
Passion (Loving the game and always giving your best to achieve all our goals).